When it comes to your beer tap decals, first impressions matter. Whether you’re pouring pints at a bustling bar or launching a new brew, your beer taps are front and centre. And what’s the first thing punters see? That shiny (or not-so-shiny) beer tap label.
So, is it worth going the DIY route, or should you invest in professionally made beer decals? Let’s break it down.
What are beer tap decals?
Beer tap decals (also known as beer tap badges, beer stickers, or 3D decals) are the branded labels that sit on your beer taps. They help customers instantly recognise the brand, beer type, and vibe before even taking a sip. But they don’t just sit and look pretty. A well-designed beer tap decal can:
- Draw the eye and stand out in a crowded bar.
- Reinforce your brand identity.
- Help staff sell your product more confidently.
- Make your beer the go-to choice at first glance.
Why DIY can be tempting
Look, when you’re hustling to get your beers in front of people, doing it yourself feels like the quickest win. Especially for small or emerging brewers, doing things yourself can feel like the smart, budget-friendly option. Some common DIY approaches would include:
- Printing your own beer stickers and laminating them.
- Ordering from online print shops without specialist knowledge.
Pros of DIY beer tap decals:
- Lower upfront cost.
- Faster turnaround (if you’re doing it all in-house).
- Total control over design (if you’ve got the skills).
But there’s a catch.
The downside of going DIY
DIY can often fall short where it matters most – quality, durability, and brand impact.
Let’s face it: beer taps get handled, sprayed, bumped, and wiped down. If your beer tap label fades, peels, or looks unpolished, your brand can suffer. Common pitfalls of DIY decals:
- Faded or water-damaged prints.
- Sloppy alignment or sizing issues.
- Lack of depth and texture (which 3D decals offer).
- Looks too ‘home-brew’ for a professional venue.
And when you add up reprints, replacements, and lost visibility, DIY can quickly become a false economy.
Why professionals get it right
Professionally made beer tap decals are designed to stand out and last, especially when crafted by branding specialists like Sun Tap Decals. Here’s what you get with the pros:
- Custom-designed 3D decals for a premium, tactile look.
- Materials that can take a beating behind the bar.
- Detail-focused consultation and design advice.
- A huge range of shapes, sizes and holders to suit your brand.
- Delivery of each decal to their relevant venue, no matter how many venues you’re ordering for.
More importantly, you get to own the bar, not blend into it.
Not sure what you need? Leave it to us
Whether you’ve got a clear vision or need help bringing your brand to life, we’ve got you covered. Sun Tap Decals helps brewers and producers create beer tap badges that turn heads and drive sales.
With a wide range of styles, expert consultation, and Australia-wide service, it’s no wonder the hospo industry trust us to bring their brand to life – right at the point of pour.
Ready to upgrade your beer tap decals?
Need help choosing the right beer tap decal? Get in touch with our team and we’ll help you find the perfect fit for your brand.